Hey, Manan here.

Thanks for coming here! Here's something more about me ๐Ÿ™‚

Started my Sales career in 2016. I got placed on the first day of MBA college, but in an Ops role. I was miserable for a year at Wipro doing this. So I wrote a cold email to Aparna Krishnamurthy, Head of Demand Generation, who was building a small team out of Bangalore. That was it.

Moved to Bangalore in 2016. Been here since. It has been an amazing city, and I have met some of the most driven people of my life here.

Building Sales, Hiring, and What it Takes to Scale Revenue Functions

An important pivot in my life came when I joined o9 Solutions, a SaaS platform company selling an Enterprise Planning Solution to global companies.

This was the most intense Business Development role I had taken on. I had the opportunity to work with Dutch and Southeast Asian talent. The talent density at o9 was - and still is - amazing.

This was also where I led my first team. After 18 months as an individual contributor, I led the Business Development team focused on Enterprise across APAC. I also gained exposure working with consulting partners like BCG India, Deloitte Australia, and a few others.

Becoming Part of the Indian SaaS Story

The motivation to move to Hevo Data was to build something closer to home. SaaS was growing, and I got the opportunity to be part of the 0 to 1 story there.

One of the most challenging roles of my career - and the one where I did the most. We were building as a company with big ambitions, taking on Fivetran. At one point I was doing 8 interviews a day to find a good AE, building sales ops simultaneously, and spending time in front of customers.

I worked closely with Manish Jethani, CEO at Hevo, and picked up a structured way to think about Hiring, Onboarding, and Sales Ops. The most memorable stint. The sales floor at Hevo buzzed when I was there.

I scaled the SMB function with 4 AEs, then built the Account Management team for expanding the existing book of business with 6 AMs. The Mid Market and Enterprise role is where I got into strategic selling - it tied back to my time at o9 and my ambition to close big deals. Closing 4 to 5 deals at $50K at Hevo made me sharper at enterprise selling and managing a complex cycle.

I also learned the ropes of hiring - through a few good decisions and more bad ones.

Signeasy

Signeasy has been different. No playbook. No big team. I joined a 4-member Sales and 3-member Account Management team. Signeasy had not sold to Mid Market before - and with us building an Enterprise product, I built and hired a team with the initial success of closing a Banking customer at $60K ARR.

What Drives Me Professionally

Being part of a smart and driven team. More than the idea, I like to be part of a team where I can learn.

I picked up Sandler and MEDDPICC and find that I can lead and coach other AEs in Mid Market and Enterprise deals. I love going deep into the technical aspects to get a deal done, while bringing the strategic expertise to move it in the right direction.

I also believe I can spot the right talent and build an initial team - one I can work with, grow with, and scale with.

What I'm doing now

Role
Head of Sales & Success
Signeasy - AI contract management
Focus
0 to 1 sales org
Pipeline, hiring, GTM systems
Markets
US - India - Middle East
Also South Africa
Also
Writing here
Deals, hiring, sales systems

Experience

SigneasyCurrent
May 2025 - Present
AI-powered contract management platform
Head of Sales and Success
May 2025 - Present
  • โ€“Grew logo acquisition from 15 per quarter to 64 in Q1 2026
  • โ€“Improved Lead to Opportunity conversion from 20% to 45% by defining clear sales processes and sharper deal qualification
  • โ€“Improved Opportunity to Close rate from 25% to 45% through better execution quality and applying Sandler for Mid-Market deals
  • โ€“Independently closed a $70K Banking customer in the US through a 6-month sales cycle
  • โ€“Built sales processes around SMB Sales Assist and Mid Market deals through Sandler implementation
  • โ€“Hired Founding BDR and set up initial process around Outbound. Impact: created $50K outbound pipeline in Q1 2026 and closed $10K of that pipeline
Hevo Data1 Promotion
May 2021 - Dec 2024
Cloud ETL / Data Integration - $1M-$10M ARR journey
Mid-Market Sales - EMEA and APAC
Aug 2023 - Dec 2024 ยท Daniel Niemann (CRO)
  • โ€“Led a team of 4 AEs closing $750K ARR across 30 logos in 3 quarters against a $1.2mn target
  • โ€“Closed the largest-ever deal in the non-US region at approximately $80K ARR
  • โ€“Closed the first AWS Marketplace deal at $40K ARR on a 2-year term
  • โ€“Constantly improved deal execution through tighter qualification, role-plays, and building a Sandler playbook
Account Management and Expansion
Jul 2022 - Aug 2023 ยท Manish Jethani (CEO)
  • โ€“Took on account management and expansion as the next big problem after scaling SMB Sales Motion
  • โ€“Biggest ARR expansion: scaled the fastest-growing quick commerce company in India from $10K to $150K ARR through account planning, executive relationships, and identifying whitespaces
  • โ€“Started with 1 AM, hired 6 AMs to handle a total account book of $5mn+
  • โ€“Built playbook from scratch including account segmentation, geo alignment, QBRs, and adoption
SMB Sales Lead - Europe
May 2021 - Jul 2022 ยท Manish Jethani (CEO)
  • โ€“Scaled average logos per month from 8 to 18, delivering $92K ARR in EMEA
  • โ€“Learned the ropes of hiring and doubled the team from 10 to 20 across all regions
  • โ€“Scaled Sales Ops on Inbound. Defined segmentation based on trial and product signals
  • โ€“Built high velocity sales system to measure Trial โ†’ Pipeline Activation โ†’ Conversation Established โ†’ Deal โ†’ Close
  • โ€“Measured each step of the funnel
o9 Solutions1 Promotion
Sep 2018 - May 2021
KKR-backed SaaS unicorn - Supply Chain Planning
Team Lead, Business Development
2020 - 2021 ยท Stephan De Barse (Global EVP)
  • โ€“Increased team SQLs from 20 to 80+ per quarter for enterprise companies with revenue above $1bn
  • โ€“Built $2mn+ enterprise pipeline per quarter through those SQLs (avg ACV $100K-$300K)
  • โ€“Activated partner ecosystems in APAC: GCP, TCS, McKinsey, Deloitte, BCG
Business Development Manager
2018 - 2020
  • โ€“Started as an individual contributor. Built outbound pipeline for enterprise supply chain SaaS in EMEA and India
  • โ€“8 SQLs per quarter as starting target for first year - achieved 100%+
Wipro
Jun 2015 - Sep 2018
Retail and Consumer vertical
Senior Executive, Demand Generation
Jun 2015 - Sep 2018 ยท Aparna Krishnamurthy (Head of Demand Generation)
  • โ€“First demand gen hire. Generated $20mn enterprise pipeline via campaigns, B2B summits, and partner activity
  • โ€“Identified and recruited cold calling agencies including Revvpro and Beyond Codes

Notable wins

60+
Logos scaled at Signeasy
Grew customer base from scratch to 60+ logos in 2 quarters through outbound and inbound motions.
$10K to $150K
Account expansion at Hevo
Scaled India's fastest-growing quick commerce company from $10K to $150K ARR working alongside solution engineers.
$100K+
Multiple $100K+ deals
Closed multiple six-figure deals across US, Israel, and Middle East markets at Hevo.
10 to 25
Team scaled at Hevo
Doubled the sales team from 10 to 20 through in-house hiring, working alongside other sales managers in the hiring process.

Tools

CRM & Pipeline
HubSpot
Salesforce
Prospecting
Clay
Apollo
LinkedIn Sales Nav
Analytics
Mixpanel
HubSpot Reports
AI Tools
Claude for Sales Projects
Whisprflow