Manan SachdevaManan Sachdeva
// ABOUT

At the intersection of technology and selling.

Here's something more about me 🙂

I started my Sales career accidentally in 2016. I got placed on the first day of MBA college in an Ops role at Wipro, miserable for a year, before I wrote a cold email to Aparna Krishnamurthy, Head of Demand Generation, who was building a small Outbound team in Bangalore for proactive demand generation.

But there was a problem: employees were not allowed to move before completing 2 years in a role, and I was only 10 months in. I convinced the VP of Ops at a meeting that was hard to get. I explained my case and he made an exception in the end. First CXO buy-in 🙂

Moved to Bangalore at the end of 2016 and have been here since.

Exposure to Startups, High Velocity Execution, and High Talent Density

An important pivot came when I joined o9 Solutions, selling Enterprise Planning Solutions to global enterprises such as Nike, Asian Paints, T-Mobile, Philips, Pirelli, and many more. The most intense BD role I had taken on - working with Dutch and Southeast Asian talent was my first cross-cultural experience.

After 18 months as an individual contributor - building lists manually, cold calling, and running campaigns with partners - I was asked to lead the BD team focused on Enterprise across APAC. I gained exposure working with BCG India and Deloitte Australia.

Becoming Part of the Indian SaaS Story

I moved to Hevo Data to build something closer to home, joining the 0 to 1 story at a company taking on Fivetran. At one point I was doing 8 interviews a day, building sales ops, and spending the rest of the time in front of customers.

Working closely with Manish Jethani, CEO of Hevo, I picked up a structured way of thinking about Hiring, Onboarding, and Sales Ops. I scaled SMB with 4 AEs, built the AM team with 6 AMs, and got into strategic selling through Mid Market and Enterprise - closing 4 to 5 deals at $50K+ sharpened my ability to think about complex deals and sales cycles.

Signeasy

Signeasy has been different - no playbook, no big team, just a 4-member Sales team and an AM function I was heading in the interim. With us building an Enterprise product, I built and hired a team that closed multiple mid-market deals, the largest being a Banking customer at $60K ARR in the first year.

As of April 2026, I was promoted to Head of Sales and Account Management.

What Drives Me

Being part of a smart, driven team is what pushes me to go beyond the status quo and take on the challenging aspects of GTM.

I am more of a player-coach. Trained on Sandler and MEDDPICC, my real edge is coaching reps on complex situations and going deep across business and technical use-cases to get deals done.

Through my failures, I have learned that the right hiring solves most problems a sales org faces. Spotting the right talent and building an initial team is the most important piece of the puzzle.

What I'm doing now

Role
Head of Sales & Success
Signeasy - AI contract management
Focus
0 to 1 sales org
Pipeline, hiring, GTM systems
Markets
India, Europe, UK, Middle East, and US
Also
Writing here
Deals, hiring, sales systems
OFF THE FIELDI follow F1 and Test Cricket — the long games where strategy compounds.